7 Finest Headless CMS Software program I Advocate for 2025


Look, I’m no internet developer. I don’t mess with code or observe the most recent JavaScript frameworks. However as a marketer with years of expertise, I do know the ache of juggling content material throughout a number of on-line platforms. Whether or not it’s updating web site banners, refreshing app content material, or aligning every thing with an electronic mail marketing campaign, the method can really feel like making an attempt to rewrite a billboard whereas driving previous it at full velocity.

Working with conventional CMS platforms made some duties simpler, like managing content material in a single place, however they usually created extra challenges in the long term. Their inflexible templates and restricted flexibility left me caught ready on builders for updates—or worse, unable to ship the experiences we would have liked in any respect.

That’s once I determined to discover the greatest headless CMS software program—and I haven’t seemed again since. Headless CMS has utterly modified the way in which I method content material. It offers builders the liberty to construct precisely what we want whereas letting me give attention to getting the precise message out to the precise viewers—with out all of the back-and-forth.

Over time, I’ve labored with plenty of headless CMS platforms, every with its personal strengths. These instruments have made it a lot simpler for me to handle content material, work alongside builders, and hold every thing operating easily throughout a number of platforms.

On this article, I’ll share with you the 7 greatest headless CMS platforms that I’ve come to depend on—and that my builders love too. I’ll break down their strengths, weaknesses, and what units them aside, so you’ll find the one which works greatest to your wants.

Whether or not you’re a marketer like me or a developer on the lookout for a versatile resolution, these platforms strike the proper steadiness between creativity and performance. 

7 greatest headless CMS techniques I like to recommend  

For me, a headless CMS is greater than only a fancy buzzword—it’s the device that gave me the liberty to handle content material the way in which I’ve all the time wished. Not like conventional CMS platforms, which tie the backend (the place you handle content material) to the entrance finish (the way it seems in your web site or app), a headless CMS separates the 2 fully.

This separation issues as a result of it permits me to create and manage content material independently of the way it’s displayed. I now not want to attend for builders to construct or refresh pages for each replace. As an alternative, I can handle every thing in a single place and immediately push updates to a number of platforms. For example, once I replace a product description, it displays throughout the web site, app, and even our advertising and marketing supplies—saving effort and time.

In the meantime, my builders have full flexibility and management over the code they use. They aren’t tied to particular frameworks or languages and might work with trendy instruments like React or Vue to construct dynamic, customized experiences. With APIs connecting every thing collectively, they keep in full management of the code, and I keep answerable for the content material.

This steadiness is what makes a headless CMS so highly effective. Builders construct the techniques, I create the pages, and collectively, we ship what we want—rapidly and effectively, with out compromises.

How did I discover and consider the very best headless CMS techniques? 

Now, I’ve labored with just a few headless CMS platforms previously, however to make this listing as unbiased as attainable, I began with the G2 grid report back to create a shortlist of the top-rated headless CMS options. Then, I had an in depth dialogue with my developer group to establish the options they worth most—issues like API efficiency, internet hosting, flexibility with trendy frameworks, and ease of integration with current techniques.

 

As soon as I had a transparent understanding of what issues to each entrepreneurs and builders, I obtained hands-on. I examined every CMS on usability, content material administration workflows, and the way nicely it supported omnichannel supply. To make the analysis much more complete, I additionally used AI instruments to research evaluations from different customers. This helped me see whether or not my very own expertise aligned with what others have been saying, including one other layer of confidence to my selections.

 

By combining my private expertise, developer enter, and person insights, I narrowed down the 7 greatest headless CMS platforms that supply the proper steadiness of flexibility, scalability, and user-friendliness for each entrepreneurs and builders.

What makes the very best headless CMS: My standards

Deciding on the precise headless CMS wasn’t nearly ticking off a listing of primary options. I wanted a platform that might actually bridge the hole between what entrepreneurs like me want and what builders count on to work with. To ensure I discovered the very best match, I targeted on these key components throughout my testing and analysis:

  • Ease of use for entrepreneurs: First, I wished a CMS that doesn’t require me to name a developer each time I have to replace a web page or tweak some content material. I would like a clear person interface for managing content material. I examined options like drag-and-drop modifying, content material scheduling, and model management. If I couldn’t navigate it rapidly or prepare my group on it, it didn’t make the minimize.
  • API efficiency and suppleness: For my developer group, strong software programming interface (API) performance was non-negotiable. The CMS wanted to have quick, well-documented APIs (like REST or GraphQL) that allowed builders to fetch and ship content material seamlessly throughout platforms. We examined API response occasions and the way nicely the CMS dealt with giant datasets. If an API felt clunky or lacked flexibility, it was out.
  • Omnichannel content material supply: An amazing headless CMS ought to make it straightforward to distribute content material throughout a number of platforms—web sites, cellular apps, IoT gadgets, and extra. I examined how effectively the CMS might ship content material via APIs to totally different endpoints and whether or not I might preserve a constant model expertise throughout channels with out additional effort.
  • Scalability: Scalability is essential, particularly for groups managing giant content material libraries or getting ready for progress. I examined how nicely every CMS dealt with elevated visitors and content material quantity. Options like CDN (Content material Supply Community) integrations, international content material distribution, and caching mechanisms have been an enormous plus for making certain quick load occasions.
  • Developer flexibility: For builders, I evaluated how simply they may combine the CMS with trendy frameworks like React, Vue, or Subsequent.js. A platform that supported their most well-liked instruments and workflows scored larger. I additionally checked for extensibility—might builders add customized plugins or lengthen the CMS performance if wanted?
  • Content material modeling capabilities: As a marketer, I would like the liberty to construction content material in a approach that matches our technique. I examined every CMS’s skill to create versatile, reusable content material fashions—suppose modular blocks that I might repurpose throughout a number of pages or platforms. If the CMS restricted how I might construction or manage content material, it didn’t make the listing. I additionally seemed for previewing function, skill to immediately publish and most vital, language translation functionality for localizations
  • Collaboration options: Since advertising and marketing and improvement groups work carefully, I seemed for options that inspired collaboration—like person roles, permissions, and workflows. The flexibility to assign duties, depart feedback, and observe approvals streamlined the method for each groups.
  • Pricing and worth for cash: Let’s be actual: funds issues. I analyzed every CMS’s pricing construction and in contrast it to the options supplied. Some platforms cost additional for issues like API utilization or scaling content material, so I needed to issue within the long-term prices. A platform that delivered wonderful performance with out hidden charges stood out.
  • Safety: Safety was one other vital issue. I evaluated options like two-factor authentication (2FA), role-based entry management, and information encryption. The CMS additionally needed to adjust to main safety requirements like GDPR or SOC 2 to verify our information and content material have been protected.
  • Group and assist: Lastly, I seemed on the developer and person communities surrounding every CMS. Platforms with energetic boards, responsive buyer assist, and detailed documentation scored larger as a result of they made it simpler to unravel issues rapidly.

After evaluating 20+ instruments, I narrowed my listing right down to seven greatest headless CMS techniques. Every of those instruments affords distinctive strengths, from seamless content material administration workflows to strong developer-friendly APIs, and so they’ve been examined to make sure they meet the calls for of real-world tasks.

The listing under accommodates real person evaluations from the headless CMS software program class. To be included on this class, an answer should:

  • Supply content material modeling.
  • Permit for the creation, studying, updating, and deleting of content material.
  • Facilitate content material manufacturing workflow.
  • Set up content material in a cloud-based repository.
  • Give companies the chance to repurpose content material throughout a number of channels

*This information was pulled from G2 in 2025. Some evaluations could have been edited for readability.  

1. Sanity

Sanity is without doubt one of the most versatile and sensible headless CMS platforms I’ve labored with. As a marketer, what stands out to me is its structured content material method.

Aside from the usual options of making reusable content material blocks and integrations with API, I completely loved working with Sanity Studio due to the pliability it gives by way of personalizing all of our workflows and processes. I can customise my dashboard to different languages aside from English. How cool is that? 

Our weblog robotically refreshes with high content material in real-time with Sanity as a substitute of one in all our editors manually configuring it each time. Good, proper? 

From a developer’s perspective, Sanity will get excessive marks for its schema customization and API efficiency. My developer group appreciates how simply they will outline content material fashions that work for our particular wants by writing their code from scratch or through the use of the already obtainable templates in several frameworks, plugins, schemas, and snippets

These templates present a strong place to begin for frequent use instances like blogs, e-commerce websites, and portfolios, in my opinion. . Our developer might even create a content material block for including real-time photomap for location information on our web site.  Additionally, its REST and GraphQL APIs are fast and well-documented and make fetching content material simple.

Sanity collaborative features

One function I’ve personally discovered helpful is the real-time collaboration. Working with builders and content material creators usually includes plenty of back-and-forth, however with Sanity, we will make edits concurrently and see updates dwell. This makes it a lot simpler to finalize content material with out limitless evaluate cycles or miscommunication.

On the pricing facet, I believe Sanity affords nice worth, particularly for groups simply beginning out. The free tier contains options like limitless admin customers, tasks, and real-time collaboration, which many platforms lock behind paid plans. For bigger groups or these dealing with excessive volumes of content material, the paid plans present extra superior options and assist, however the value may appear a little bit expensive, in my view.

There are just a few different areas the place Sanity can really feel difficult, particularly to start with. The documentation is detailed, however for somebody who isn’t deeply technical, it will possibly really feel a bit overwhelming when making an attempt to arrange extra superior workflows. For customers unfamiliar with schema-based techniques, it is undoubtedly tough to study. 

One other factor I might such as you to think about is that Sanity comes with its personal question language GROQ. My developer group has blended opinions on it, with some discovering it straightforward to make use of and others discovering it tough. Nonetheless, all of them needed to spend a while to get accustomed to it. And a few most well-liked utilizing the standard GraphQL as a substitute of GROQ. 

No matter these challenges, Sanity is a platform I genuinely get pleasure from working with. When you’re a content-heavy group—like an e-commerce model, media or information firm, or digital company—managing content material throughout a number of platforms with fast updates, I might undoubtedly advocate giving Sanity a attempt for its sheer flexibility and collaborative capabilities. 

What I like about Sanity:

  • I really like how Sanity Studio lets my developer and I tailor the modifying expertise to our wants. Having the ability to customise the interface and use reusable content material blocks that sync throughout web sites, apps, and different platforms saves me time and retains every thing constant.
  • The actual-time collaboration function is a standout for me. Having the ability to work concurrently with my groups reduces back-and-forth and makes the workflow a lot smoother.

What G2 customers like about Sanity: 

Coming from a conventional CMS like Sitecore, Sanity completely blew my thoughts. The content-driven method was a totally totally different perspective for me. Sanity is tremendous straightforward to combine and implement into your software. There are a plethora of options and plugins to customise your expertise. Sanity’s group and group are tremendous immediate, be assured you may all the time discover a resolution to your drawback. I’m utilizing Sanity Studio nearly each day now to handle content material for our company web site, and it is simply made life a lot simpler!” 

 

Sanity Evaluation, Gauvrav B.

 

 

What I dislike about Sanity:
  • One factor I did not like is that whereas the documentation is ok, it may be exhausting to navigate when tackling extra superior duties. It’s not all the time straightforward to seek out precisely what you want with out trial and error.
  • I noticed that GROQ, the question language Sanity makes use of, can be a little bit of a hurdle. It’s highly effective, however because it’s new, it takes time to study. My builders have talked about it requires a little bit of an adjustment.
What G2 customers dislike about Sanity: 

Whereas the steerage and docs for easy duties like setup and schema creation are easy and straightforward to make use of, I believe they may very well be improved for extra difficult duties, like studio customization or dwell preview. For these items, I usually must use a discussion board or third social gathering directions.

Sanity Evaluation, Thomas S.

2. Storyblok

Storyblok has been an attention-grabbing expertise for each me and my group. What instantly caught my consideration was the visible editor. As a marketer, having a real what-you-see-is-what-you-get (WYSIWYG) interface makes creating and modifying pages far much less worrying. And Storyblok does precisely. This permits the advertising and marketing and editorial group to simply add content material the way in which we would like with reusable content material blocks. 

Storyblok

I actually benefit from the preview that we will configure to the system. It is notably useful because it permits my group to see how my updates will look in actual time throughout a number of channels. Additionally, I might say Storyblok’s collaborative function is on par with Sanity. I can tag, remark, and reply to a activity proper there. 

Given these capabilities, Storyblok is without doubt one of the greatest headless CMSes to work with if it’s essential construct a number of touchdown pages rapidly to your web site. 

From a technical perspective, Storyblok’s greatest energy is its component-based structure. My internet improvement group has been capable of construct reusable content material with blocks of a number of elements. As soon as they arrange the required content material varieties and elements, we will begin including and managing our content material independently with out breaking something. 

From what I heard from them, the platform integrates nicely with frameworks like Vue, Subsequent.js, Astro, and Nuxt, making the event course of clean and environment friendly it doesn’t matter what stack we’re utilizing.

There are some ache factors as nicely. Considered one of my internet engineers identified that Storyblok’s JavaScript libraries might use extra refinement. They really feel a little bit clunky in comparison with what’s obtainable on different platforms. I additionally observed some occasional hiccups with asset uploads, which may interrupt workflows if you happen to’re coping with plenty of media.

One other factor to remember is the pricing. Storyblok leans towards the pricier facet, so if you happen to’re a small enterprise or engaged on a interest undertaking, it’d really feel like overkill. Additionally, their lower-tier plans don’t supply correct backup assist, which may really feel like an enormous limitation if you happen to’re engaged on vital tasks. There are some workarounds, however that is one thing you need to think about. 

Nonetheless, for mid-sized companies or enterprises with strong content material wants, it’s a strong funding. Minor cons apart, there’s no denying that their CMS is the true star—it’s what you come for, and it’s what they honestly excel at. 

What I like about Storyblok:

  • I actually just like the visible editor with preview—it’s such a aid to see real-time updates as I make adjustments. It saves a lot time when tweaking content material for campaigns and eliminates the guesswork.
  • Storyblok makes content material administration surprisingly easy, in my opinion. The easy UI, quick previews, and straightforward publishing imply I can push updates rapidly with out leaping via hoops. Even non-technical customers can choose it up quick.

What G2 customers like about Storyblok: 

Storyblok’s visible editor is a delight to all of our content material authors. The web page and content-building expertise is intuitive, quick, and gives fast suggestions. There isn’t any guessing what the result’s going to appear like. It’s quick and straightforward to get arrange and construct content material.” 

Storyblok Evaluation, Shea M.

What I dislike about Storyblok:
  • I discover it disappointing that the two-tier plans haven’t any choice to again the tasks instantly from Storyblok to Amazon S3 bucket or every other service for that matter. It wants a workaround utilizing API. 
  • From what I heard from our builders, whereas the JavaScript libraries work, they want some enchancment, and so do their tutorials on the best way to get probably the most out of the platform utilizing superior options. 
What G2 customers dislike about Storyblok:

“Sadly, it lacks correct backup assist within the decrease tiers. we’ve got been capable of make a customized implementation utilizing the administration API, however I am not hoping to ever have to revive a considerable amount of information.

One other level that may be improved is multi-language assist. It is very exhausting to see which content material has been translated (and, extra so, which hasn’t been translated but).”

Storyblok Evaluation,  Zazell Okay.

3. Hygraph

I’ll admit that I’ve an actual appreciation for a well-thought-out interface, and Hygraph undoubtedly delivers on that entrance. It’s a kind of platforms that simply feels good to make use of—every thing is responsive, and well-organized in a approach that makes managing content material really feel much less like a chore.

Hygraph UI

From what I heard from my internet developer group, Hygraph’s GraphQL API is rock strong. The API is extremely quick, and querying content material is a clean expertise, particularly when working with giant datasets. My group appreciates how nicely it integrates with trendy frameworks like Subsequent.js and Astro, permitting us to construct extremely dynamic frontends with minimal friction. We’ve constructed some fairly complicated content material fashions, and Hygraph handles them effortlessly.

One other notable facet for us has been webhooks. My group was capable of automate a number of choices, from triggering Slack notifications for brand new results in sending electronic mail alerts when a contemporary weblog submit goes dwell with them. 

Based mostly on my calculations, Hygraph is someplace between Sanity and Storyblok in the case of pricing. Whereas its free plan is beneficiant in comparison with Storyblok, its restricted person cap and API name requests create a bottleneck. Additionally, whereas its lower-tier pricing plan is affordable, it will possibly get actually costly in case your undertaking scales rapidly. Additionally, some options like customized roles and granular permissions that any mid- or giant enterprise wants are locked behind the higher-tier plans. 

And there are different limitations too. The largest problem from what I noticed is that given the platform is closely GraphQL-centric, if the developer group shouldn’t be accustomed to it, it is undoubtedly going to value a while making an attempt to determine issues out. 

Additionally, I really feel Hygraph’s documentation falls a bit quick, particularly in the case of onboarding and troubleshooting. The fundamentals are lined nicely, however when you begin working with complicated content material fashions or superior GraphQL queries, the guides lack depth. Proper now, getting absolutely snug with the platform takes extra effort than it ought to, largely as a result of there aren’t sufficient detailed sources to bridge the hole between getting began and mastering its extra superior capabilities.

Nonetheless, I might say Hygraph is a good match for groups that want a CMS constructed round flexibility, customization, and a GraphQL-first method.

What I like about Hygraph:

  • The GraphQL API is dependable, making it straightforward to tug precisely the info my developer wants with out pointless overhead. It feels optimized for efficiency, which is a large plus when coping with giant datasets.
  • The content material modeling flexibility is top-notch—I can construction content material precisely how I need with out feeling restricted by predefined templates.

What G2 customers like about Hygraph: 

From a content material perspective, Hygraph is comparatively straightforward to study and use for non-technical workers, particularly in comparison with different CMSs available on the market.

It affords just about all of the options you would possibly want, together with prosaic however helpful integrations with platforms comparable to Netlify and Vercel, which means {that a} static web site construct doesn’t should be triggered each time a doc is up to date/printed.

 

As I am working with Astro, the brand new Hygraph content material loader that allows you to use Hygraph information with Astro’s content material layer is a good addition to the developer expertise. This implies your front-end templating code is typesafe and may be constant throughout totally different information sources. It additionally means Hygraph’s API is properly abstracted away out of your front-end.” 

Hygraph Evaluation, Alastair C. 

 

What I dislike about Hygraph:
  • The documentation may very well be a lot better, particularly for troubleshooting and onboarding. Once I run into a problem, I usually should piece collectively options from totally different sources as a substitute of discovering a transparent reply instantly.
  • I like what Hygraph affords, however the prices can add up quick from what I noticed, particularly if you happen to’re operating a big undertaking or coping with excessive visitors. So it’s one thing to remember if you happen to’re planning to scale.
What G2 customers dislike about Hygraph: 

 “Sincerely, it could be good if the welcome have been friendlier. As is, the serving to arms and directions appear a bit few and much between. Extra absolutely fleshed-out step-by-step guides and manuals would assist get the newbies settled in and making the most of the various cool options this software has.” 

Hygraph Evaluation, Ozgur D. 

4. Prismic

Prismic has been one of many extra user-friendly headless CMS platforms I’ve labored with. Proper from the beginning, the interface feels approachable—every thing is clear, well-organized, and straightforward to navigate, like Hygraph, however differently. 

Prismic

One of many standout options is Slices, that are Prismic’s tackle reusable content material blocks. My builders can create versatile sections—like textual content, photographs, movies, or customized elements—and I can organize them freely throughout totally different pages in the way in which I need.

That is nice for content material groups as a result of it means I can combine and match parts with out having to depend on builders for structure adjustments. It’s particularly helpful when engaged on multi-page designs, the place I would like the liberty to make updates rapidly whereas maintaining the construction constant.

Nonetheless, in response to my internet improvement group, what actually takes this a step additional is Slice Machine, Prismic’s improvement device. This device lets them create and handle Slices domestically. My builders totally get pleasure from that it lets them work in their very own atmosphere, constructing elements instantly in code and syncing them with Prismic. It accelerates our workflow.

From a developer’s perspective, Prismic integrates nicely with trendy frameworks like Subsequent.js, Nuxt, Sveltekit and the API responses are good. The GraphQL assist is strong, and my group likes how they will outline content material fashions in a approach that matches the undertaking, moderately than being locked right into a inflexible backend construction.

That stated, Prismic has its quirks. Whereas Slices give content material groups plenty of flexibility, my developer or I am unable to mark sure fields or slices as necessary for a web page. It’s kind of of a trouble for me as a result of, with out this, I have to verify if all the required content material is there in my web page. 

The wealthy textual content editor additionally has some limitations. For instance, it doesn’t assist textual content coloration, so if I would like to focus on one thing, I’ve to depend on my developer to create a customized tag for that. Additionally, my greatest gripe (most likely my developer’s, too) is that the editor doesn’t assist nested lists, which looks like a small challenge till you notice how usually you want them in structured content material. Our builders needed to create a customized slice simply so we might add a nested bullet listing, which shouldn’t be mandatory for one thing so primary.

Even with these drawbacks, I might say Prismic is a strong selection for groups that prioritize velocity and ease in content material administration. When you’re ceaselessly launching advertising and marketing campaigns, touchdown pages, or promotional content material, you may undoubtedly think about Prismic. 

Even for interest websites and small tasks, Prismic has a great free plan, proper on par with Sanity, if not higher than that. 

What I like about Prismic:

  • I really like how clear and straightforward the interface is to navigate. I don’t should dig via limitless menus simply to replace content material, which makes my workflow a lot smoother.
  • My improvement group and I like how we will create content material blocks with slices. Our builders can construct elements domestically and sync them with Prismic, which suggests I can replace content material sooner with out ready for backend adjustments.

What G2 customers like about Prismic:  

From a advertising and marketing facet, Prismic makes it fast and straightforward to replace web site copy and content material with out heavy developer time. As soon as the positioning is setup and printed by a developer, I’m able to create new touchdown pages, weblog posts, replace web site copy based mostly on product launches, and many others.

 

Prismic Evaluation, Megan S. 

What I dislike about Prismic:
  • The Wealthy Textual content Editor drives me a bit loopy with its limitations. I can’t spotlight textual content coloration, nested lists aren’t supported, and we even needed to ask our builders to construct a customized Slice simply so as to add a primary bullet listing construction. 
  • I do not like that I can flag a subject or slice as necessary in response to my web page’s wants. There’s no built-in strategy to require sure fields based mostly on web page wants, which makes it approach too straightforward for editors to depart out vital content material by mistake.
What G2 customers like about Prismic: 

“The shortage of performance to mark fields or slices as necessary in a web page sort or customized sort. This limitation could make it difficult to make sure the standard of content material created by editors.

Prismic Evaluation, Lucas L. 

5. Umbraco

When you’ve been in internet improvement for some time, I am certain you have heard of Umbraco, the open-source CMS recognized for its flexibility and developer-friendly method. What stunned me was discovering that Umbraco additionally affords a headless CMS model known as Umbreco Heartcore, which wasn’t on my radar till I began researching choices.

I’ve all the time recognized Umbraco as a strong .NET-based CMS, exploring the capabilities of its headless CMS was attention-grabbing. I do know a few builders who’ve personalized Umbraco’s open-source CMS in itself as a headless CMS. It is that versatile. However having a devoted headless model means you get the identical flexibility with out some additional work.

Umbraco

From what I understood, it takes what builders love about Umbraco—its customizability, structured content material administration, and deep .NET integration—and packages it into an API-first platform that’s able to ship content material wherever you want it. 

One of many greatest benefits I’ve observed is how nicely it integrates with current .NET ecosystems. In case your tech stack is already constructed round Microsoft applied sciences, Heartcore suits in like a glove. The GraphQL and REST APIs work nicely, making it straightforward to fetch structured content material.

One other spotlight for me is its energetic on-line group. There’s no scarcity of builders sharing data, contributing to boards, and offering steerage on greatest practices. Every time our group runs into a problem or wanted recommendation, I’ve discovered solutions rapidly there. 

That stated, Heartcore carries a few of the similar quirks as conventional Umbraco, in my view. The preliminary setup takes some getting used to, particularly if you happen to’re coming from a extra simple CMS. It’s not a plug-and-play resolution, and whereas that’s nice for personalisation, it does imply you’ll want developer involvement for setup and ongoing upkeep, based mostly on my expertise.

One other ache level for me has been the dearth of complete documentation. Some key subjects really feel underexplained, and when engaged on extra complicated options, I’ve needed to depend on trial and error or group solutions as a substitute of clear, structured steerage.

So, who’s Umbraco greatest for? When you’re on the lookout for a CMS that provides deep customization, enterprise-level scalability, and seamless .NET integration, Umbraco is a implausible selection, from my perspective.

What I like about Umbraco: 

  • The flexibleness is unmatched. Umbraco offers me full management over how content material is modeled and delivered, which is nice for complicated tasks.
  • The group assist is implausible. There’s an energetic developer community, and I’ve discovered options to many points via boards, discussions, and third-party sources when documentation falls quick.

What G2 customers like about Umbraco:  

The CMS may be very clear and straightforward to make use of, and navigating round is a breeze. Very fast and responsive a lot better than most cms, if you’re on the lookout for cms to make use of that is the one to go along with.” 

– Umbraco Evaluation, Ben E. 

What I dislike about Umbraco:
  • The documentation may very well be extra complete. Whereas the group is useful, I’ve run into key subjects that aren’t nicely lined, making it tougher to troubleshoot points with out counting on trial and error.
  • It’s not beginner-friendly. Organising and managing Umbraco requires a strong understanding of improvement, and because it’s constructed for .NET, it’s not as accessible for groups that work with different tech stacks.
What G2 customers dislike about Umbraco: 

Nicely, I want to get extra documentation, as a result of I believe that there’s not sufficient documentation about some key subjects or some issues that we obtained once we are creating an answer in Umbraco.”

Umbraco Evaluation, Martinsito B.

6. Contentstack

I’ve heard loads about Contentstack earlier than however this was the primary time I explored it absolutely.  Contentstack strikes a steadiness—it’s structured, API-driven, and constructed for groups managing complicated workflows.

Contentstack

If Sanity has Studio and Storyblok has its Visible Editor, Contentstack’s reply to them is its Visible Builder,  a WYSIWYG interface that lets me create, handle, and edit pages in real-time—with out getting caught in a inflexible template construction. The drag-and-drop blocks are a lifesaver, permitting me to make use of developer-created content material elements whereas nonetheless having the pliability to rearrange and customise pages.

Considered one of my favourite options is preview sharing. It’s such a small factor, however having an exterior preview hyperlink that I can ship to stakeholders with out requiring them to log in is a large time-saver.

One other most noticeable facet to me was how nicely it handles multi-team collaboration. With built-in SSO, role-based permissions, and structured workflows, it’s clear this platform was designed for organizations the place content material isn’t simply printed—it goes via layers of approvals, edits, and governance. Their duties options like tag, feedback.

From a technical standpoint, Contentstack contains every thing and extra of what different CMS instruments supply. My builders extremely worth its strong API ecosystem, with its Content material Supply API, Content material Administration API, picture API and GraphQL API, making content material retrieval and administration straightforward throughout platforms.

One factor that annoys me with Contentstack is how modifying current content material in complicated templates can get overwhelming. When working with a number of blocks, sections, sub-sections, and nested parts, navigating via every thing feels extra difficult than it ought to be. As an alternative of constructing fast edits, I generally discover myself clicking via layers of content material simply to seek out what I would like, which slows down my workflow.

I’ve additionally observed that the CMS can really feel sluggish at occasions, particularly when loading content material lists. It’s not a dealbreaker, however if you’re managing giant quantities of content material, ready for pages to load or lists to show can get irritating. It’s the type of factor that doesn’t seem to be an enormous challenge at first, however over time, it undoubtedly impacts total effectivity.

What I like about Contentstack:

  • The visible builder makes content material updates a lot simpler. I can drag and drop blocks, edit the textual content in actual time, and preview pages with out counting on builders for each small change.
  • The API flexibility is a large win for my group. Whether or not we’re utilizing REST or GraphQL, integrating Contentstack with our tech stack is clean, and managing content material programmatically saves us a ton of handbook work.

 

What G2 customers like about Contentstack: 

“It is really easy to seek out the place every thing is. Each web page is ready up principally the identical so you may duplicate and manage your parts on every web page rapidly. I additionally actually like the trendy and easy UI as a result of it is simple for the eyes. I haven’t got an in depth background in internet improvement, so Contentstack makes it a breeze to replace our web site and publish blogs. I’ve bumped into some minor points earlier than, however the assist group is tremendous responsive and useful!”

Contentstack Evaluation, Thy N.

What I dislike about Contentstack:
  • Enhancing complicated templates with a number of fields is cumbersome from my expertise. It’s straightforward to get misplaced, and making small adjustments generally feels extra difficult than it ought to be.
  • The platform may be gradual at occasions. Loading giant content material lists or navigating via a number of entries isn’t all the time as quick as I’d like, which may decelerate workflows when managing high-volume content material.
What G2 customers dislike about Contentstack: 

“Regardless that the UI is sweet on the whole, there are some instances the place it may very well be improved. For instance, if a web page has plenty of fields, it will possibly get very messy and exhausting to grasp the content material hierarchy.

International fields are usually not very intuitive. We assumed that they’d work in a sure approach after which we made a small change in a single international subject that resulted in an enormous lack of information. Fortunately, the assist group helped us to retrieve the pages. The UI, nevertheless, did not alert us that this could occur if we proceeded.”

Contentstack Evaluation, Pedro Henrique T. 

7. Contentful 

If there’s one factor I takeaway from my expertise with Contentful, it is that the platform is constructed with builders in thoughts first and it reveals.

Integrating Contentful with improvement workflows was simple, and my group had no bother working with its GraphQL and REST APIs. Fetching content material was clean, and structuring information felt responsive, particularly for a headless CMS. We might simply outline complicated relationships between content material varieties, which made managing large-scale web sites a lot simpler.

Considered one of Contentful’s standout options for me is how nicely it handles complicated content material constructions and localization. As an alternative of duplicating pages or manually creating a number of language variations, I could immediately translate content material into a number of languages and publish it in the way in which I wished, in a single click on or in batches—a lifesaver for managing international web sites. The flexibility to maintain content material structured but versatile is without doubt one of the greatest benefits of utilizing Contentful for enterprise-level tasks.

One other main plus? The mixing ecosystem. From what I noticed, Contentful helps a variety of third-party plugins and extensions, making it straightforward to attach with current instruments and workflows with out heavy customized improvement. Whether or not it’s analytics platforms, e-commerce techniques, digital asset administration instruments (DAM), or automation instruments, the pliability of Contentful’s APIs ensures clean integration throughout the tech stack.

For my builders, this implies much less time spent on constructing integrations from scratch and extra give attention to optimizing content material supply and performance. I additionally get pleasure from utilizing their visible modeler to map out our content material fashions with totally different content material varieties and the relationships between them. 

Nonetheless, I will be sincere and admit that Contentful is extra of a developer-centric CMS possibility. For all its strengths, the content material modifying expertise may be underwhelming. One other factor I’ve observed is that the nested nature of web page constructing in Contentful could make navigation tough. At occasions, I discover myself clicking via a number of ranges simply to discover a web page, which slows down my workflow. Whereas I’ve tailored over time, it has made me extra deliberate about how I construction pages from the begin to keep away from pointless complexity.

After which there’s pricing. From what I noticed, the free plan is respectable for testing, however as quickly as you want superior options—larger API limits, localization, governance controls—the prices soar quick. So, you ought to be aware of that. 

Shortcomings apart, Contentful stays a robust selection When you’re managing a big content material operation and wish a developer-friendly CMS with robust multi-language assist. 

 What I like about Contentful:

  • It’s a developer’s dream in the case of APIs and integrations. My group had no bother working with its GraphQL and REST APIs, and the fetching content material was clean. Structuring information felt responsive, and the flexibility to outline complicated relationships between content material varieties made managing large-scale web sites a lot simpler.
  • Localization is flawless. As an alternative of duplicating pages or manually creating a number of variations, I can immediately translate and publish content material throughout a number of languages in a single click on or in batches. For international content material administration, this has been an enormous time-saver.

What G2 customers like about Contentful:     

Contentful is extremely straightforward to make use of, making it a go-to CMS for each builders and content material managers. Its API-first method ensures seamless integrations with a variety of different techniques, permitting for prime interoperability. I’ve leveraged it throughout numerous firms and purchasers for a various vary of use instances, and it constantly delivers. As a really composable expertise, it offers groups the pliability to construct precisely what they want, whether or not it is for a easy web site or a extra complicated, content-driven software.”


 – Contentful Evaluation, Doug C. 

What I dislike about Contentful:
  • The nested nature of web page constructing makes navigation tough, and I usually should click on via a number of ranges simply to make a small replace. Even trying to find particular entries may be irritating
  • .The pricing provides up rapidly from what I’ve heard. As quickly as you want extra API calls, localization, or governance controls, the prices soar quick. It’s one thing to be aware of when scaling.
What G2 customers dislike about Contentful: 

“Whereas the developer-facing options are top-notch, the precise content material authoring expertise is frankly sub-par, notably for an enterprise-oriented platform like this.

There are frankly no collaboration options to talk of, and it is too straightforward for a number of authors to by chance overwrite every others’ adjustments. Commenting can solely be achieved a subject degree (so if the sphere is, say, a really lengthy textarea, it isn’t very helpful).

Many options have UX complexities that make sense from a database POV however really feel clunky from an writer POV. Having the ability to utterly customise the modifying interface is ceaselessly touted because the jewel of their crown – however we discovered that even for easy issues (e.g. permitting authors to outline a customized HTML attribute for hyperlinks) you may find yourself having to chop a totally customized WYSIWYG editor plugin from scratch.”

Contentful Evaluation, Oksari G. 

Now, there are just a few extra choices, as talked about under, that did not make it to this listing however are nonetheless price contemplating, in my view:

  • Experro: Finest for mixing headless CMS with built-in eCommerce and personalization.
  • Bloomreach: Finest for AI-powered search, merchandising, and content material personalization.
  • Strapi: Finest for open-source, self-hosted flexibility with full API management
  • Kontent.ai: Finest for enterprise-level modular content material and collaboration.

Click to chat with G2s Monty-AI

Regularly requested questions (FAQ) on headless CMS platforms 

1. How does a headless CMS differ from a conventional CMS?

The important thing distinction between a headless CMS and a conventional CMS is {that a} conventional CMS controls each content material administration and web site presentation, whereas a headless CMS solely manages content material and delivers it via APIs. This implies builders can use any frontend expertise—comparable to React, Subsequent.js, or Vue.js—to construct distinctive digital experiences.

2. Who ought to use a headless CMS?

  • Enterprises managing large-scale, multi-platform content material.
  • E-commerce companies on the lookout for quick, API-driven experiences.
  • Builders and companies who need full management over front-end improvement.
  • Entrepreneurs who want omnichannel content material supply throughout web sites, cellular apps, and extra.

3. What are the very best headless CMS platforms?

A few of the greatest headless CMS choices embody:

  • Contentful headless CMS – A strong enterprise-grade resolution with robust API integrations and a big market of plugins.
  • Sanity headless CMS – Affords real-time collaboration and a versatile content material modifying expertise.
  • Storyblok – Identified for its visible editor, making it extra user-friendly for non-developers.
  • Hygraph – A GraphQL-native CMS designed for structured content material and API-driven tasks.
  • Strapi – An open-source headless CMS that enables full customization and self-hosting.

4. How do I select the precise headless CMS?

Contemplate these components when selecting a headless CMS platform:

  • Ease of use: Some platforms (like Storyblok) have visible editors, whereas others are extra developer-centric.
  • API flexibility: Search for a CMS with GraphQL and REST API assist to combine with trendy frameworks.
  • Scalability: When you want enterprise-level governance and multi-language assist, platforms like Contentful headless CMS could also be a greater match.
  • Pricing: Examine pricing fashions based mostly on API utilization, person limits, and storage prices. 

5. What are the very best open-source headless CMS choices?

When you’re on the lookout for an open-source headless CMS, listed below are a few of the greatest choices:

  • Strapi: Probably the most well-liked open-source headless CMS platforms, providing self-hosting, full customization, and a strong API-driven method. Helps each REST and GraphQL APIs, making it an amazing selection for builders.
  • Directus: A versatile open-source CMS that sits on high of any SQL database, permitting you to handle content material with out being locked into a particular construction. Excellent for groups that need full management over their backend.
  • Payload CMS: A contemporary JavaScript-based CMS constructed on Node.js and MongoDB, designed with TypeScript assist and a robust API-first method.
  • KeystoneJS: A light-weight however highly effective headless CMS, nice for many who need to construct customized content material experiences utilizing GraphQL and React.
  • TinaCMS: A novel headless CMS designed for Git-based content material administration, making it good for groups that need real-time modifying whereas maintaining content material in a Git repository.

6. Can I exploit WordPress as a headless CMS?

Sure, WordPress headless CMS setups are attainable utilizing the WordPress REST API or WPGraphQL. This enables WordPress to behave because the backend whereas utilizing a contemporary frontend framework like Subsequent.js, React, or Vue. Nonetheless, this method requires extra developer effort in comparison with utilizing a local headless CMS.

7. Is a headless CMS good for eCommerce?

Sure, a headless eCommerce method is more and more well-liked. A headless CMS permits companies to handle content material individually from the eCommerce backend, offering extra flexibility in designing product pages and customized buying experiences. Fashionable headless CMS platforms combine with Shopify, Magento, BigCommerce, and different eCommerce platforms.

8. How does a headless CMS deal with content material localization?

Most headless CMS platforms have built-in localization options, permitting customers to handle multi-language content material effectively. As an alternative of duplicating pages, you may retailer a number of language variations in a single content material entry and serve the proper model based mostly on person location. Contentful, Sanity, and Storyblok supply robust localization instruments.

Headless, however not clueless

If there’s one factor I’ve discovered, it’s that not all headless CMS platforms really work for each builders and content material groups—regardless of what they promise. Some have highly effective APIs however want heavy customization to enhance the editorial expertise. Others strike a greater steadiness between flexibility and usefulness. Open-source choices like Strapi and Directus offer you complete management however require extra hands-on upkeep.

However greater than this, going headless utterly adjustments the way you construction content material in your web site. I didn’t absolutely grasp that till I labored with these instruments myself—the way in which entries, fields, content material varieties, and APIs are dealt with could make or break your workflow.

So if you happen to’re selecting a headless CMS, don’t simply have a look at options. Take into consideration how your group really works and how much content material you publish. The fitting CMS is the one which makes content material administration simpler to your complete group. And if you happen to’re something like me, you’ll most likely undergo just a few earlier than you discover the one that actually suits how your group works.

Nonetheless on the hunt? Discover our classes of content material administration techniques to seek out the very best match to your web site wants. 

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