Want some inspiration to higher promote your music on TikTok or Reels?
Need to be more practical at utilizing social to spice up engagement and drive streams?
Effectively, we took a have a look at what’s at present working for impartial artists.
On this installment of the Music Profession Research Group, we discover 20 short-form video ideas which are serving to musicians get outcomes:
1. “POV” development together with your track within the background
Instance: POV: You simply discovered your new favourite track however can’t bear in mind the identify…
Make it relatable and use on-screen textual content to create an emotional connection.
2. “Use this sound if…”
Hook: “Use this sound should you’ve ever felt [emotion related to your song].”
Encourages others to make use of your track of their movies.
Present uncooked moments of making the observe—recording vocals, mixing, or writing lyrics.
Followers love the method, not simply the ultimate product.
4. Lip-sync to your personal track with a singular hook
Instance: “That is what it feels like whenever you combine [Artist] & [Artist]”
Examine your track to well-liked artists to draw their followers.
5. “My mother/dad/grandma reacts to my track”
Play the track and report their real response (or stage a humorous one).
Folks love healthful content material—works particularly effectively in the event that they dance or cry.
6. Fan response movies
Ask followers to report their response to listening to the track for the primary time.
Sew or duet their video for a response loop.
7. “What if [popular artist] sang my track?”
Use AI voice filters or sing within the fashion of a well-known artist to intrigue followers.
8. Make a problem together with your track
Instance: Dance, lip sync, or transition problem utilizing your hook.
Hold it easy so anybody can take part.
9. “This track is for you if…” (listing video)
On-screen textual content: “This track is for you should you…” (love late-night drives, have been heartbroken, and so on.)
Let the lyrics play within the background.
10. Day-in-the-life vlog together with your track enjoying
Present your morning routine, a studio session, or a gig together with your observe enjoying.
Helps affiliate a vibe or life-style with the track.
11. Inform a narrative over your observe
Inform a brief private story about why you wrote the track whereas it performs within the background.
Works effectively with subtitles to maintain individuals watching.
12. “I Wrote this track about…”
Begin with “I wrote this track about…”
Make it intriguing (e.g., “…the worst breakup of my life” or “…falling in love too quick”).
13. Lyric breakdown / hidden that means
Break down a robust lyric and clarify the that means behind it.
Instance: “Did you catch this double that means in my track?”
14. Make your personal meme together with your track
Instance: Overlay your observe on a viral meme format or response GIF.
Works effectively with humor and relatable feelings.
15. Dwell efficiency clip (even when it’s simply in your bed room)
Present your self performing with uncooked power—could be acoustic or full manufacturing.
Works effectively if the digicam is handheld and intimate.
16. “What my track would sound like if…” (remix variations)
Instance: “What my track would sound like if it was made within the 80s.”
Will get individuals eager about listening to the actual model.
17. Aesthetic mood-board together with your track
Present a compilation of cinematic clips that suit your track’s vibe.
Instance: “If my track was a film, this could be the trailer.”
18. “My good friend hears my track for the primary time” prank
Secretly play your observe within the automotive and movie their response.
Works nice in the event that they begin vibing or singing alongside.
19. “That is your signal to stream this track” (affirmation put up)
Write uplifting or emotional textual content that resonates with individuals whereas your track performs.
Instance: “That is your signal to let go of poisonous power & begin contemporary.”
20. Ask your viewers a direct query
“Would you place this in your playlist?” (Run a ballot in IG Tales)
“Does this sound like successful?” (Encourages engagement)
Remaining tricks to maximize engagement
- Hold movies between 7-15 seconds for short-form platforms each time attainable.
- At all times pin your best-performing movies to your TikTok profile.
- Reply to each remark to spice up visibility.
- Take into account trending hashtags associated to your track’s vibe (however don’t count on them to result in natural views, as a result of the pinnacle of Instagram has stated they don’t do a lot).