Australia’s new car market has set a second annual gross sales report in as a few years, however the good instances aren’t anticipated to final.
In 2024, 1,237,287 new autos had been delivered in Australia, marking a 1.7 per cent improve on 2023, when a then-record 1,216,780 registrations had been recorded.
Nevertheless, there was a big downturn in deliveries the ultimate months of final 12 months, as carmakers shortened prolonged wait instances and inflation put stress on non-public patrons.
“The second half of the 12 months confirmed a regarding development with gross sales within the Non-public phase falling to very low ranges as rates of interest and normal value of dwelling pressures impacted Australian households,” mentioned Federal Chamber of Automotive Industries (FCAI) Chief Govt, Tony Weber.
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Mr Weber highlighted the truth that persevering with demand for much less environment friendly SUVs and utes would result in larger costs following the implementation of the nation’s first federally mandated new-vehicle emissions laws.
“Whereas general shopper preferences stay clear with SUVs and lightweight industrial autos persevering with to dominate the market and particularly the highest ten gross sales, many autos in these segments are both troublesome or costly to decarbonise,” he mentioned.
“This can show to be a big problem in assembly the extraordinarily bold targets of the New Automobile Effectivity Commonplace (NVES) which started on 1 January 2025.
“The business is responding to NVES by growing the vary of zero and low emission autos on provide. Nevertheless, a continuation of present buyer shopping for preferences will inevitably result in the accrual of considerable penalties beneath the Authorities’s new scheme, which is able to create worth inflation throughout the new car market.”
Whereas gross sales of petrol and diesel autos fell by 10.1 and a couple of.5 per cent respectively, Australian patrons are turning to fuel-efficient alternate options, with electrical car (EV), hybrid car (HEV) and plug-in hybrid car (PHEV) deliveries growing by 76, 4.7 and 100.2 per cent respectively.
Manufacturers
Toyota was Australia’s best-selling carmaker for the twenty third 12 months in a row, and posted a brand new business report of 241,296 gross sales – besting its earlier excessive of 238,983 deliveries in 2008.
This was pushed largely by the RAV4, which skilled its greatest 12 months of gross sales but and surpassed the once-dominant HiLux.
Ford moved previous former companion Mazda to assert second within the gross sales race, despite the fact that the market-leading Ranger couldn’t match its 2023 tempo.
Kia retained its fourth-place standing with a year-on-year improve, whereas Mitsubishi displaced Hyundai for the ultimate top-five spot.
Each Subaru and Tesla slipped out of the highest 10 in 2024 after experiencing a drop in gross sales, whereas a variety of recent fashions from Nissan and extra reasonably priced alternate options from GWM propelled these manufacturers into the topt 10.
BYD continued to make positive factors within the Australian market, vaulting to seventeenth place regardless of having simply 4 autos in its native lineup.
Additional down the record, Citroen’s time in Australia fizzled out with a paltry 147 deliveries, putting it behind costly luxurious manufacturers similar to Aston Martin, Bentley and Ferrari.
Model | 2024 gross sales | YoY distinction |
---|---|---|
Toyota | 241,296 | +12.1% |
Ford | 100,170 | +14.1% |
Mazda | 95,987 | -4.0% |
Kia | 81,787 | +7.4% |
Mitsubishi | 74,547 | +17.4% |
Hyundai | 71,664 | -4.7% |
MG | 50,592 | -13.3% |
Isuzu Ute | 48,172 | +6.2% |
Nissan | 45,284 | +15.0% |
GWM | 42,782 | +17.5% |
Subaru | 40,604 | -11.9% |
Tesla | 38,347 | -16.9% |
Volkswagen | 36,480 | -16.8% |
BMW | 26,341 | +0.6% |
Mercedes-Benz | 24,831 | -13.9% |
Suzuki | 21,278 | +24.6% |
BYD | 20,458 | +64.5% |
LDV | 16,022 | -24.8% |
Audi | 15,333 | -19.5% |
Honda | 14,092 | +2.6% |
Lexus | 13,642 | -10.2% |
Isuzu | 13,402 | -1.9% |
Chery | 12,603 | +114.0% |
Volvo | 8898 | -20.0% |
Land Rover | 7910 | -6.1% |
Porsche | 7029 | +16.1% |
Renault | 5556 | -30.8% |
SsangYong | 5393 | -9.6% |
Hino | 5077 | -14.1% |
Skoda | 5015 | -37.3% |
Chevrolet | 4303 | +16.2% |
Mini | 3982 | -7.2% |
Ram | 3852 | -43.6% |
Jeep | 2456 | -48.7% |
Cupra | 2339 | -39.0% |
Peugeot | 1896 | -24.6% |
Polestar | 1713 | -30.3% |
Fiat | 2005 | +2.8% |
Genesis | 1400 | -26.9% |
Jaguar | 743 | +27.9% |
Alfa Romeo | 561 | -21.6% |
Maserati | 377 | -40.9% |
Lamborghini | 273 | +13.3% |
Ferrari | 246 | +14.4% |
Bentley | 183 | -20.1% |
Lotus | 155 | -15.3% |
Aston Martin | 154 | -1.9% |
Citroen | 147 | -35.5% |
McLaren | 95 | +11.8% |
Foton Mobility | 68 | -4.2% |
Leapmotor | 64 | N/A |
Rolls-Royce | 54 | +10.2% |
Dodge | 6 | N/A |
Fashions
The Ford Ranger turned the primary Blue Oval mannequin because the EB and ED Falcon (1992/93) to assert back-to-back gross sales victories, despite the fact that its lead was threatened by the late-charging Toyota RAV4.
The Ranger eked out a bigger hole to the Toyota HiLux in 2024, although Australia’s long-time best-selling ute is predicted to get replaced by new technology throughout the subsequent 12 months, which may spur on a renewed cost.
Isuzu’s D-Max continued to be the best-of-the-rest, ending the 12 months because the fourth-best vendor, forward of the Mitsubishi Outlander and Ford Everest.
After no passenger autos made the highest 10 in 2023, the Toyota Corolla rebounded to seventh in 2024, edging out the Mazda CX-5, MG ZS and Kia Sportage for the ultimate 10 locations.
Regardless of being Australia’s best-selling car amongst non-public patrons in 2023 and ending the 12 months sixth general, the Tesla Mannequin Y slipped out of the highest 10 in 2024.
Mannequin | 2024 gross sales |
---|---|
Ford Ranger | 62,593 |
Toyota RAV4 | 58,718 |
Toyota HiLux | 53,499 |
Isuzu D-Max | 30,194 |
Mitsubishi Outlander | 27,613 |
Ford Everest | 26,494 |
Toyota Corolla | 24,027 |
Mazda CX-5 | 22,835 |
MG ZS | 22,629 |
Kia Sportage | 22,210 |
Tesla Mannequin Y | 21,253 |
Hyundai Tucson | 19,061 |
Mazda CX-3 | 18,461 |
Mitsubishi Triton | 18,077 |
Isuzu MU-X | 17,978 |
Nissan X-Path | 17,494 |
Hyundai Kona | 17,374 |
Kia Cerato | 15,502 |
Toyota Camry | 15,401 |
Toyota LandCruiser Wagon | 15,257 |
* LandCruiser Wagon consists of 300 Sequence and the 70 Sequence Wagon/Troop Service.
Segments
- Micro vehicles: Kia Picanto (5822), Fiat 500 (527)
- Mild vehicles beneath $30,000: MG 3 (12,563), Suzuki Swift (6126), Mazda 2 (5365)
- Mild vehicles over $30,000: Volkswagen Polo (2154), Mini Cooper (1559), Mini Aceman (445)
- Small vehicles beneath $40,000: Toyota Corolla (24,027), Kia Cerato (15,502), Hyundai i30 (12,682)
- Small vehicles over $40,000: MG 4 (6934), Volkswagen Golf (2929), Audi A3 (2375)
- Medium vehicles beneath $60,000: Toyota Camry (15,401), BYD Seal (6393), Mazda 6 (1354)
- Medium vehicles over $60,000: Tesla Mannequin 3 (17,094), BMW 3 Sequence (2472), BMW i4 (2062)
- Giant vehicles beneath $70,000: Skoda Excellent (153), Citroen C5 X (39)
- Giant vehicles over $70,000: BMW 5 Sequence (614), Mercedes-Benz E-Class (381), Audi A6 (280)
- Higher giant vehicles: Porsche Panamera (66), BMW 7 Sequence (49), Mercedes-Benz S-Class (43)
- Individuals movers beneath $70,000: Kia Carnival (10,080), Hyundai Staria (1363), LDV MIFA (474)
- Individuals movers over $70,000: Volkswagen Multivan (543), Lexus LM (298), Mercedes-Benz V-Class (274)
- Sports activities vehicles beneath $80,000: Ford Mustang (1465), Subaru BRZ (980), Mazda MX-5 (662)
- Sports activities vehicles over $80,000: BMW 2 Sequence Coupe (1565), BMW 4 Sequence two-door vary (802), Porsche Boxster (445)
- Sports activities vehicles over $200,000: Porsche 911 (783), Ferrari two-door vary (185), Lamborghini two-door vary (165)
- Mild SUVs: Mazda CX-3 (18,461), Suzuki Jimny (9697), Toyota Yaris Cross (8206)
- Small SUVs beneath $45,000: MG ZS (22,629), Hyundai Kona (17,374), GWM Haval Jolion (14,238)
- Small SUVs over $45,000: Audi Q3 (5497), BMW X1 (4536), Volvo XC40 (3142)
- Medium SUVs beneath $60,000: Toyota RAV4 (58,718), Mitsubishi Outlander (27,613), Mazda CX-5 (22,835)
- Medium SUVs over $60,000: Tesla Mannequin Y (22,835), Lexus NX (6123), Mazda CX-60 (4058)
- Giant SUVs beneath $80,000: Ford Everest (26,494), Isuzu MU-X (17,978), Subaru Outback (10,227)
- Giant SUVs over $80,000: Land Rover Defender (3209), BMW X5 (3,157), Vary Rover Sport (2206)
- Higher giant SUVs beneath $120,000: Toyota LandCruiser (15,257), Nissan Patrol (8293), Kia EV9 (568)
- Higher giant SUVs over $120,000: BMW X7 (1135), Lexus GX (868), Vary Rover (685)
- Small vans: Volkswagen Caddy (746), Peugeot Accomplice (493), Renault Kangoo (191)
- Medium vans: Toyota HiAce (12,082), Hyundai Staria Load (3503), Ford Transit Customized (3427)
- 4×2 utes: Toyota HiLux (7660), Isuzu D-Max (6163), Ford Ranger (4633)
- 4×4 utes: Ford Ranger (57,960), Toyota HiLux (45,839), Isuzu D-Max (24,031)
- Giant pickups: Ram 1500 (3239), Ford F-150 (2428), Chevrolet Silverado (2389)
Gross sales by class
Consists of Tesla and Polestar gross sales.
Class | 2024 gross sales | Market share |
---|---|---|
SUV | 704,557 | 56.9% |
Mild industrial | 270,351 | 21.9% |
Passenger | 221,937 | 17.1% |
Heavy industrial | 51,306 | 4.1% |
Whole | 1,237,287 | – |
Prime segments by market share
Consists of Tesla and Polestar gross sales.
Section | 2024 gross sales | Change YoY |
---|---|---|
Medium SUVs | 287,637 | +7.2% |
4×4 utes | 203,176 | -2.7% |
Small SUVs | 181,197 | +3.9% |
Giant SUVs | 150,249 | -0.7% |
Small vehicles | 92,964 | +10.2% |
Gross sales by area
Consists of Polestar gross sales to March, Tesla gross sales to June.
State/territory | 2024 gross sales | Change YoY |
---|---|---|
New South Wales | 369,035 | -1.4% |
Victoria | 328,307 | +0.3% |
Queensland | 263,337 | +0.7% |
Western Australia | 130,780 | +4.9% |
South Australia | 80,789 | +2.3% |
Tasmania | 20,332 | -3.9% |
Australian Capital Territory | 17,586 | -5.1% |
Northern Territory | 10,441 | +1.7% |
Gross sales by purchaser sort
Consists of Polestar gross sales to March, Tesla gross sales to June. Excludes heavy industrial autos.
Purchaser sort | 2024 gross sales | Change YoY |
---|---|---|
Non-public | 611,783 | -2.5% |
Enterprise | 450,372 | +4.4% |
Rental | 68,301 | -4.9% |
Authorities | 38,845 | +14.5% |
Gross sales by gas or propulsion sort
Consists of Tesla and Polestar gross sales, excludes heavy industrial.
Gas sort | 2024 gross sales | Change YoY |
---|---|---|
Petrol | 528,978 | -10.1% |
Diesel | 369,842 | -2.5% |
Hybrid | 172,696 | +76.0% |
Electrical | 91,292 | +4.7% |
Plug-in hybrid (PHEV) | 23,163 | +100.2% |
Gross sales by nation of origin
Consists of Tesla and Polestar gross sales.
Nation of origin | 2024 gross sales | Change YoY |
---|---|---|
Japan | 378,911 | +9.8% |
Thailand | 272,139 | +3.0% |
China | 210,113 | +8.6% |
South Korea | 157,760 | -2.4% |
Germany | 57,544 | +1.2% |